Episode ten of The Convenience Mix, the monthly podcast, brought to you by Conveniencestore.co.uk., Lumina Intelligence and The Grocer is out now.
In this episode – The Recipe For Plant-Based Success – Lumina’s experts tackle the growing trend towards plant-based and the opportunities it offers UK convenience.
How much has the plant-based category grown in recent years? Has this been impacted by the pandemic? What exciting products have hit the market recently? Where should retailers start when entering the plant-based category? What are the opportunities this Christmas, particularly with turkey shortages hitting headlines?
Lumina also catch up with Thea Brook, Founder of The Brook: Plant-Based Feasting. Thea discusses the growth of plant-based, why it is so important to driving footfall, the different options available to retailers when merchandising the category and her advice for retailers starting out in the plant-based category.
