Low-carb, keto-friendly crunchy protein puffs

Total XP Protein Crunch offers a unique, protein-packed, alternative to traditional potato crisps. XP Protein Crunch aims to differentiate savoury protein snacking with crunchy & flavourful snacks filled with 13g of high quality milk protein in every pack.


  • Driving Category Growth: Total XP Protein Crunch is part of a growing protein crisps category that provides an alternative to shelves dominated by protein bars & snacks whilst being below 100 calories per pack.
  • Functional Snacking: Each pack of Protein Crunch contains approximately 50% of high quality milk protein & 4g of gut boosting fibre making it keto-friendly whilst being great for gut health too.
  • Deliciously Savoury: Break free from overly sweet protein snacks as Total XP Protein Crunch brings the joy of savoury delights with incredible macros.

Experience a whole new snacking dimension with Total XP Protein Crunch. Tantalizing your taste buds with flavours like Chilli Hotness, Epic Cheese, and Smoky BBQ, it’s the perfect blend of savoury satisfaction and protein power. Say goodbye to overly sweet protein products and savour the savoury delight that brings FLAVOUR X CRUNCH X PROTEIN together in one scrumptious pack, the perfect crisp product to up your game.