XOXO is a bold, fruity prebiotic soda that delivers gut-loving fibre in every can, without the sugar crash. With vibrant branding, nostalgic flavours, and a mission to “show yourself some love,” it’s soda reimagined for the next generation.

• The Gut Health Boom: Consumers are embracing prebiotics and functional ingredients in everyday drinks.
  
• Better-for-You Soft Drinks: Demand is rising for sodas that deliver flavour without sugar or artificial additives.
  
• Nostalgia with a Twist: Familiar flavours reimagined with a health-forward edge are resonating with younger audiences.

XOXO is a next-gen soda brand that combines gut health benefits, bold flavour, and eye-catching design in one can. With rapid growth, strong retail traction, and a clear point of difference, it’s a standout choice for cafés, wellness venues, premium retail, and vending. Stocking XOXO means tapping into the functional drinks boom with a product that’s as good for your customers as it looks on your shelves.