Meet Grind Coffee - London's Hottest Ready-To-Drink Iced Coffee
Grind is on a mission to change the way we drink coffee for the better. Because with the amount of coffee we all consume, they realised it would be nice to drink it with a clear conscienceโฆ
Back in 2011, Grindโs founder, David Abrahamovitch, turned his fatherโs mobile phone store into the first Grind cafรฉ in the heart of Shoreditch, East London. Now, Grind is all over the city with cafรฉs, coffee shops, coffee trucks, and a state-of-the-art coffee roastery; and all over the UK with their sustainable at-home coffee range. A certified B Corp, this is a brand committed to driving positive change.
Why Is Change Necessary in the coffee industry?
The mainstream coffee industry has become a major contributor to water pollution, deforestation, exploitation, and landfill waste. Too often farmers are not paid enough by big coffee brands, forcing them to forgo sustainable farming practices so that they can produce more in the short term rather than protecting the environment for the long term.
Grind is doing things differently: roasting speciality coffee thatโs ethically sourced from small-scale, sustainable farms, using planet-friendly packaging, and recovering ocean-bound plastic with every coffee they sell.
How Is Grind a Better Ready to drink Iced Coffee Brand?
By working directly with the farmers who grow their coffee beans, Grind has established and maintained long-term collaborative relationships with sustainable producers around the world, ensuring not only that the coffee they use in their ready-to-drink iced coffee cans is of the highest quality, but has also been farmed in an ethical and environmentally-friendly way, because making sustainable choices shouldnโt mean compromising on quality or taste.
The farms Grind works with are, by nature, sustainable: the growers implement regenerative agricultural practices, focusing on resource efficiency and supporting biodiversity, because these practices donโt just lower their carbon footprint, but ensure the longevity and resilience of the farms as well as the quality of the coffee itself.
Grind also set up their own charitable foundation, The Better Coffee Foundationยฎ ๏ธ, as a commitment to undoing the damage of the global coffee industry and to tackling the ocean-pollution crisis. In 2023, they recovered 64,000kg of ocean-bound plastic, and in 2024, they pledged to do more: rescuing the equivalent weight of ocean-bound plastic with every compostable coffee pod, iced coffee can, and cup of coffee they sell.
Doing all this means that Grind has received their B Corp certification, making them part of a global movement of companies who are using business as a force for good, committing themselves to always balancing profit and purpose. Certified B Corp companies prioritise the planet and its people in the way they operate, harnessing the power of business to create a more inclusive and sustainable economy.
Tell Me About Grind Ready to Drink Iced Coffee Cans.
Over a decadeโs worth of cafรฉ knowledge and experience has gone into Grindโs range of ready-to-drink iced coffee cansโtheir collection of flavours is inspired by customer favourites, so that people can get the same barista-quality coffee that they know and love at home or on-the-go.
Unlike so many of the canned iced coffees on the market, Grindโs speciality coffee is roasted in London before being carefully cold-brewed to preserve the coffeeโs natural flavours and rich aromas. This also gives it a smooth texture thatโs lacking in most ready-to-drink iced coffee cans. Itโs then combined with barista milks for a creamy finish that replicates your favourite cafรฉ coffee.
What Is Cold Brew Coffee?
Cold brew coffee is extracted from coffee beans slowly and gently, using ambient or cool water, instead of rapidly in hot water. Cold brew consumption in the UK has increased by 60% in the last three years [Nielsen]. Grind uses this technique because it helps to extract all the natural flavours from the coffee beans, resulting in lower acidity, deeper flavour, natural sweetness, and a smoother mouthfeel.
The result is the delicious, exciting, and complex flavour profile that differentiates Grindโs iced coffee range from other canned coffees, which use hot brewed coffee that leads to a more acidic and bitter taste.
Whatโs on the Grind Ready to Drink Iced Coffee Menu?
Being both an in-store and at-home coffee company means that Grind is able to stay on top of real-time coffee trends, and this is what their iced coffee can flavours are inspired by: the best-selling Iced Flat White, for instance, is a cooler version of Grindโs most popular coffee shop order, featuring their signature House Blend with the perfect portion of milk.
Seeing the rise of orders with plant-based milk alternatives, Grind has two oat drink iced coffee cans: an Iced Oat Flat White and an Iced Vanilla Oat Latte, which has a kick of fruity sweetness.
With caramel being a particularly popular flavour, Grind has created an Iced Caramel Latte that combines the rich taste of coffee with a little added caramel sweetness, without an intense sugar hit or sickly sweet flavour. On the other hand, the Iced Black Coffee is made for people who want all the rich and delicious flavours of Grindโs cold-brewed speciality coffee, neat.
Every can has a double shot of coffee to give customers a cool caffeine kick on-the-go or at home.
Why Ready to Drink Iced Coffee Cans?
The ready-to-drink iced coffee market is growing rapidly, and its popularity is expected to continue rising. Iced coffee is no longer solely a summer drinkโGrind has found that even throughout the winter months in 2024, the consumer demand for iced coffee was higher than it has ever been.
The convenience of ready-to-drink iced coffee cans only heightens this demand, and consumers are becoming more attuned to the quality and flavour of the iced coffee that they pick up off the shelf.
83% of consumers expect innovative flavours and new experiences in convenient grab-and-go formats to fit in with their busy lifestyles, and 63% are looking for coffee brands that emphasise unique brewing and roasting methods, craft, and origin [Global].
This is where Grind comes in with speciality-grade, ethically-sourced coffee thatโs roasted in London, providing a ready-to-drink iced coffee can that both tastes great and offers a zero-effort way to be more sustainable.
Whatโs Next for Grind?
With the ready-to-drink iced coffee industry set to continue growing, Grind is looking to expand its collection in accordance with consumer trends. They want to get their cans into the hands of more people across the UK, showing them that they can get unmatched barista-quality, sustainable coffee anytime, anywhere. This is a compromise-free way to enjoy your favourite iced coffee on-the-go.
Want to find out more about Grind?
Visit Grind's profile or get in touch with one of our account managers